5 Questions to Ask Before Your Tech Stack Owns More Than You Think
Explore 5 critical questions to ask your tech partners—about AI usage, third-party sharing, and data retention—to protect your business’s most valuable asset.
Building a tech stack is a rite of passage for businesses looking to stay competitive in today's fast-paced, tech-driven world. Whether in logistics, freight tech, or any other industry, the promise of efficiency, scalability, and shiny new features can be intoxicating.
But beneath the sleek user interface and integrations lies something far more valuable—and far less glamorous: your data.
You're not just optimizing workflows when you choose tools like CRMs, transportation management systems (TMS), business intelligence platforms, or market analytics software. You’re handing over the keys to your business’s lifeblood—the data that powers your decisions, defines your customers, and shapes your future.
The question is: do you still own it once it’s in their hands? And if not, should data ownership climb higher on your priority list when evaluating tech partners, perhaps even above features or price?
The Hidden Cost of Convenience
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